From brief to finished creative.
A short path with few hand-offs. You brief once, review once, and the work arrives ready to run.
- 01Day 0
Brief
Send us the product, the offer, or the recordings you want used.
A doc, a Loom or a Slack message. We come back with the questions that change the work: audience, placement, which hooks have already run and what they're competing with in the feed.
- 02Day 1
Script & claims check
Hooks and scripts, every claim traced to your own copy.
Each product claim comes from your site, your store listing or your live ads, never from us. Presenters explain what you sell; they never claim to have bought or used it.
- 03Day 1–2
Presenter & footage
One approved presenter, or composed footage, shot for your placements.
Footage is generated with current video models and finished by hand. Your logo, captions, claims and numbers are never generated. They're set from your real files. Synthetic presenters are labelled on the frame. For repurposing, transcription and clip selection are machine-assisted; every clip, caption and claim is checked by hand before you see it.
- 04Day 2–3
Hook batch
One body, a batch of hooks, one clean test.
The first three seconds are the only variable, so the test reads which argument works. Hooks are numbered and stay numbered, so a winner can be discussed and refreshed.
- 05Day 3
Finish & deliver
Captions, brand, end card and every placement cut.
Burned-in captions, your real logo, an end card and exports named the way your ad account expects them. Source files included.
Your marketing moves fast. Your creative should too.
Go from brief to polished creative in days, not weeks.
- Brief acknowledged
- Same day
- Scripts and hooks
- 24h
- UGC-style hook batch
- 2–3 days
- New hook on a winner
- 1 day
Ad batches and statics run in days. A week of posts lands within five working days of the recording. VO spots run to a schedule agreed up front.
How we work
One point of contact
No account layer between you and the people making the work. Briefs, feedback and delivery happen in one thread.
Hooks, not moodboards
You review real scripts and a real presenter at real size, so the review is a decision rather than an interpretation.
Built to be extended
Every concept ships as a system with a defined way to add hooks, crops and cutdowns later.
Source files included
You keep the working files, organised and named for the ad account they are going into.
Everything else.
Have something to create?
Tell us what you're launching, selling or promoting. We'll take it from there.
or email hello@hzvisuals.com